5 Indonesian Local Fashion Brands You Need to Know — If you already live in Indonesia, it doesn’t feel right if you don’t get acquainted with fashion brands from Indonesia. Cotton-made clothes are the best for Indonesia’s tropical climate thus, getting to know some of these brands that might suit your taste buds won’t hurt at all.
The Executive
As the name implies, The Executive has a market segmentation of executives who have a formal appearance. The main attraction of this fashion brand is their trousers, shirts, and blouses, to blazers. Plus, The Executive is also starting to explore other fashion items such as belts, ties, bags, and shoes. This brand was founded by Johanes Fanuel and produced in West Java, Bandung to be exact. You can find The Executive in almost all Malls in Jakarta. Now, The Executive can also be found in several Southeast Asian countries, such as Malaysia and Singapore.
Cotton Ink
As the name suggests, the materials chosen by Cotton Ink are high-quality cotton which will be very suitable for daily wear in Indonesia. This brand which was founded in 2008 provides a variety of casual clothing concepts and accessories such as necklaces, bags, and rings at affordable prices. You can find Cotton Ink offline stores at Plaza Senayan, Senayan City and Kota Kasablanka Mall.
AVGAL
AVGAL or ei.vi.gal is the next local Indonesian brand that you must check too. This brand that claims to be a contemporary woman-wear label creates attentive yet understated designs for the everyday woman. Combining bold silhouette and soft hues creates a unique and beautiful dress model. You can find the AVGAL offline store on Plaza Indonesia’s 4th floor. Or simply check their website http://www.avgalcollection.com/
Shop at Velvet
Simple, modest, clean-cut yet still elegant. That’s the concept that Shop at Velvet brings to each of its collections. From casual to semi-formal, this brand is coming for both men and women. With comfortable materials and quite affordable prices, Shop at Velvet can be one of the local Indonesian brands that are worth checking out. You can buy their products through their official website at https://shopatvelvet.com/
Minimal
Minimal is a local brand that has been on the market since 2005 with a mission to provide various types of quality clothing in accordance with developing fashion trends. To meet consumer tastes, Minimal has developed a variety of diverse products such as Minimal Gold, which has a luxurious and exclusive impression. In addition, there are product variants such as Minimal Basic, Men’s collection, Tres Jolie by Minimal, and Minimal Career for career women. You can find Minimal brand outlets in several malls in Jakarta.
Those are some local clothing brands from Indonesia that are worth trying. The quality is also unquestionable, plus the price is affordable. If you need some information about Indonesia, Jakarta and Bali, don’t forget to check out our other articles!