As we enter the age where innovation meets strategy, what’s important is to bring to the fore those talents that shape industries with no doubt but redefine how we go about marketing and operations. Meet Chun, a brilliant consultant from Picasso Group, whose expertise was crucial for transforming businesses across various sectors. With a career spanning over a decade, Chun’s journey from conceptualisation to implementation was indeed a perfect example of dedication.
In today’s Social Expat exclusive interview, we delve deep into Chun’s remarkable story, exploring complexities in her work, challenges she faces, and some of the insights that have made her one of the most popular consultants in the industry. From leading complex digital transformations to crafting innovative strategies for luxury brands, Chun gives her unique perspective on what will drive success in today’s fast-moving business landscape.
Let’s dive into our conversation with Chun now, as every word opens a window into this dynamic mind of a very visionary marketing and operations consultancy expert!
About Chun
I am Chun, a sunshine personality born in sunny Singapore. I was a professional dancer which allowed me to travel the world and move multiple countries, my favourite is being in New York City where I lived for 8 years. I have switched multiple countries and roles, the common theme is growth. Now in Asia for 3 years now, I do Marketing and Operations consulting where I help brands improve and grow by finding their voice, target their customers and streamline internal operations. One of these incredible brands I am privileged to work with is a hotel group in Jakarta called Picasso Group with 3 notable hotels: the Grand Picasso Hotel located in Central Jakarta, Picasso Inn in Jakarta Selatan and Picasso Style in West Jakarta.
Click here to check out their website!
How long have you been working in Jakarta?
Just over a year so far and it’s been very dynamic.
How is it like working in Jakarta as an expat?
My role is very much focused on digital marketing and operations. My value add is more strategy and insight, i.e. what would be the best approach and why, what are some of the pitfalls and based on experience what would work best given current situation analysis. I also call out certain areas that may require growth or innovation and suggest plans to improve and progress to yield results.
What are the challenges of working in Jakarta?
Jakarta, Indonesia has a deep rich culture and the pace of getting things done is definitely very different from Singapore or New York City. It feels much slower for me and a lot more Asian un-spokenness, meaning people are lovely and gracious but afraid to call out or share the pressing issues that need to be addressed. I love they very much revere, respect and trust me but I appreciate when they truly share what they think and it’s been a wonderful transformation and growth with the teams to actually now see them speak up and be unafraid to share. Think it comes with truly establishing a safe space, truly caring and people will feel it.
What do you like the most about Indonesia?
All of it, I love the people actually. Maybe I have been very fortunate to meet wonderful people but I find them not only kind but also practical and genuine. Both the locals and expats I meet and of course my colleagues whom I love dearly.
Do you have any business advice or a business mantra you live by?
We have the power and propensity to influence, no matter how small.
You will be surprised when you show genuine kindness, what doors and possibilities open for you.
